Live. Play.
Stay
NuLu is a nationally celebrated urban neighborhood, renowned for its vibrant mix of art galleries, specialty boutiques, and an ever-expanding collection of local, upscale bars and restaurants.
Rooted in a culture of sustainability, NuLu embraces a “new” way of thinking about working, living, and staying in a historic urban setting.
Located just east of downtown, NuLu (New Louisville) is a lively hub for art, dining, and design. The neighborhood blends historic architecture with a forward-thinking spirit — home to award-winning chefs, locally crafted goods, and one-of-a-kind galleries. With its colorful murals, walkable streets, and vibrant nightlife, NuLu is where Louisville’s creative culture shines brightest.
We invite you to come visit us and experience all that NuLu has to offer!
The USA TODAY 10Best Readers' Choice Awards announced NuLu as one of the Top 10 Art Districts in the Country!
Named one of The Best Food Neighborhoods in the USA by AFAR in 2024.
Upcoming Events
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NuLu Nights
Friday, May 15
6:00pmExperience the energy of NuLu Nights, a vibrant evening series happening April 17th, May 15th, June 12th, August 7th, October 2nd, and December 11th!
On each date, the NuLu neighborhood comes alive after hours with live music, pop-up art activations, and exclusive in-store experiences. Retailers and local businesses will stay open late, offering special discounts, limited-time offers, and one-of-a-kind finds you won’t want to miss.
Whether you're shopping, sipping, or simply soaking in the atmosphere, NuLu Nights is your perfect excuse to spend an unforgettable night in one of Louisville’s most creative districts.
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NuLu Summer Fest
Saturday, July 18
12:00pmNuLu's annual summer celebration, NuLu Summer Fest, will return to East Market Street with surf-inspired tunes, a watermelon eating contest, tie-dye station, limbo contest, putt-putt, pickleball, summer yard games, local food trucks, 80+ vendors, and a tiki bar from Crowler Catering, featuring the winning cocktail from Clash of the Cocktails. Admission is free to NuLu Summer Fest.
So mark your calendars and make plans to come visit your favorite businesses and enjoy some summer fun in NuLu! -
NuLu Fest
Saturday, September 19
11:00amNuLu Fest is a beloved celebration of the growth and revitalization of Louisville’s East Market District. Stroll through the festival and enjoy an incredible lineup of live music, regional microbrews, delicious eats, and unique shopping from local artisans and retailers.
With activities for all ages, this free, family-friendly event is the perfect way to experience the heart and soul of NuLu!
More details coming soon, mark your calendar!
Photo Courtesy of Nouvelle Bar & Bottle
Sip
NuLu is one of Louisville’s go-to spots for a night out, offering everything from craft cocktail lounges and bourbon bars to lively speakeasies and laid-back neighborhood hangouts. Visitors can sip inventive seasonal drinks, sample Kentucky’s signature bourbons, or enjoy live music in intimate settings. With its mix of trendy new bars and timeless local favorites, NuLu’s beverage scene perfectly captures the neighborhood’s creative and eclectic spirit.
Shop
NuLu is a must-visit destination for shoppers looking for unique finds and local flavor. The neighborhood’s street’s are lined with eclectic boutiques, art galleries, vintage shops, and specialty stores that highlight Louisville’s creative spirit. From handcrafted goods and home décor to fashion, gifts, and local sweets, NuLu offers a unique retail experience. Blending historic charm with modern style, it’s the perfect place to wander, browse, and take home something memorable.
Photo Courtesy of Galaxie (Jess Amburgey)
Savor
NuLu has become one of the city’s hottest culinary destinations, blending trendy eateries with timeless local favorites. Visitors can enjoy everything from farm-to-table dining and international flavors to classic Southern staples and iconic Kentucky sweets. With its mix of inventive restaurants, craft cocktails, and historic charm along East Market Street, NuLu offers a taste of Louisville that’s as vibrant as the neighborhood itself.
Photo Courtesy of Tempo By Hilton
Stay
NuLu offers a range of lodging options that perfectly match the neighborhood’s creative and lively spirit. Visitors can choose from stylish boutique stays to modern, full-service accommodations, all within walking distance of the area’s restaurants, bars, shops, and galleries. With its blend of comfort, convenience, and character, NuLu is an ideal place to stay while exploring everything the city has to offer.
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